Our vision is to create a movement and a force through "Peak Performance Hunting" of like minded hunters, huntress' and outdoor enthusiasts to preserve New Zealand and Australia's hunting grounds and forests. We want to enable people to be a part of something and improve the outdoor experience.

"A strong feeling for something to happen" - Like-minded people working together to improve the outdoor experience through involvement, gratitude and kindness. We will display and offer what we expect in return, and ultimately work with and create an outdoor family of all-round good buggers.

Stems from years of training, sports, hunting, outdoors, and putting food on the table provided by Mother Nature. Our products will aid you on your journey to what you seek from the Earth beneath us and what it can provide.